Self Help Marketplace

 

 

Research firm Market data estimated the "self-improvement" market as worth $8.5 billion in 2003 — including infomercials, mail-order catalogs, holistic institutes, books, audio cassettes, motivational speaker seminars, the personal coaching market, weight-loss and stress-management programs. Market data projected that the total market size would grow to over $11 billion by 2008.

Within the context of this larger market, group and corporate attempts to aid the "seeker" have moved into the "self-help" marketplace, with LGATs and psychotherapy systems ready with more or less pre-packaged solutions to instruct people seeking their own individual betterment.

There is also a market of computer self help books such as the Dummies Guides and the The Complete Idiot's Guide to....

 

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History

The authors of First Things First invoke wisdom literature dating back as far as 2500 B.C. as a validation of their...

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Criticisms

Some critics have suggested that self-help books and programs offer "easy answers" to difficult personal

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Sociological theories

The self-help philosophy relies more on first-hand knowledge (or folk knowledge)...

 

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